And for the sake of full disclosure I should let you know that I’ve also frequently shopped at your stores. You sell good stuff. But never in my experience has any of your employees offered me a free pair of pants because the ones I was wearing looked bad. I wouldn’t expect them to. Their job is to sell me clothes. My job is to sell design.

This post is one of the best summaries of what actually the design process consists of; even though that’s not the point of the post. That damn new Gap logo drama is.